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<img class="pt-4 pb-6 rounded-lg" src="https://dxjxsqazkvps4.cloudfront.net//attachments/6d8645d5-84d1-40aa-a23c-3233bc328e0a/cb00b6ba-51e4-4478-b7da-8937b692110e/how-to-change-background-color-on-instagram-story.webp" alt="How to Change Background Color on Instagram Story">Instagram Stories have become a vibrant way to share moments, ideas, and promotions with your followers. With over 500 million daily users, standing out on this platform is more important than ever. One effective way to make your Stories more engaging is by customizing the background color. In this guide, we'll walk you through several methods of how to change background color on Instagram story, whether you're sharing a photo, reposting content, or starting from scratch.<h2>Why Customize Your Instagram Story Background?</h2><div data-youtube-video=""><iframe width="480" height="320" allowfullscreen="true" autoplay="false" disablekbcontrols="false" enableiframeapi="false" endtime="0" ivloadpolicy="0" loop="false" modestbranding="true" origin="" playlist="" src="https://www.youtube-nocookie.com/embed/iVWzSt6jWOI?modestbranding=1" start="0"></iframe></div>Customizing your Story's background color can:<ul class="tiptap-bullet-list"><li>Enhance Visual Appeal: A well-chosen background color can make your content pop and catch the viewer's eye.</li><li>Maintain Brand Consistency: For businesses and influencers, using brand colors reinforces your identity and makes your Stories instantly recognizable.</li><li>Increase Engagement: Aesthetic and unique Stories can encourage followers to interact more with your content.</li></ul><h2>Method 1: Changing to a Solid Background Color</h2>If you want to start with a clean slate or add text and stickers to a plain background, follow these steps:<ol class="tiptap-order-list"><li>Open Instagram and Access the Story Feature: Tap the <code>+</code> icon at the bottom or swipe right from your feed to open the Story camera.</li><li>Capture or Select a Photo: You can take a new photo or select one from your gallery.</li><li>Enter the Drawing Tool: Tap the Draw icon (a squiggly line) in the top-right corner.</li><li>Choose Your Color: At the bottom, select a color from the default options. Pro Tip: Tap and hold any color to open a gradient slider for more shades. Eyedropper Tool: Tap the eyedropper icon to select a color from your photo.</li><li>Apply the Solid Color: Choose the first brush (the solid marker). Tap and hold anywhere on the screen until it fills with the selected color.</li><li>Optional – Reveal Part of Your Photo: Select the Eraser tool. Use your finger to erase parts of the color overlay, revealing the photo beneath in desired areas.</li><li>Add Text or Stickers: Use the Text or Sticker tools to personalize your Story further.</li><li>Post Your Story: Your Story to share it with your followers.</li></ol><h2>Method 2: Using the Create Mode for Gradient Backgrounds</h2>Instagram's Create mode offers pre-made backgrounds with gradient colors and patterns.<ol class="tiptap-order-list"><li>Access Create Mode: In the Story camera, swipe right on the mode selector until you reach Create.</li><li>Cycle Through Backgrounds: Tap the color circle at the bottom-right to switch between different gradient backgrounds.</li><li>Add Content: Tap Tap to type to add text. Use the Sticker icon to add images, GIFs, polls, and more.</li><li>Share Your Story: Once you're satisfied, post it to your Story.</li></ol><h2>Method 3: Changing Background Color When Sharing a Post</h2>When sharing someone else's post or one from your feed to your Story, Instagram assigns a default background. Here's how to change it:<ol class="tiptap-order-list"><li>Share the Post to Your Story: Tap the paper airplane icon under the post. Select Add post to your story.</li><li>Access the Drawing Tool: Tap the Draw icon.</li><li>Select a Color: Choose from default colors or use the eyedropper to match the post.</li><li>Apply the Color: Use the marker tool (second brush). Tap and hold the screen to fill the background with a semi-transparent overlay.</li><li>Erase Overlays on the Post: If the color covers the shared post, use the Eraser tool to reveal it.</li><li>Post Your Story: Share it with your followers.</li></ol><h2>Method 4: Using External Apps for More Customization</h2>For advanced customization beyond Instagram's in-app tools, consider using external editing apps like Canva, StoryArt, or Adobe Spark.<ol class="tiptap-order-list"><li>Choose an App: Download a design app from the App Store or Google Play Store.</li><li>Select an Instagram Story Template: Most apps offer pre-sized templates for Stories.</li><li>Customize Your Background: Add solid colors, gradients, patterns, or even images as backgrounds.</li><li>Add Your Content: Insert photos, text, stickers, and other elements.</li><li>Export and Upload to Instagram: Save the design to your device. Open Instagram and upload it to your Story.</li></ol><h2>Tips for Consistent Branding</h2><ul class="tiptap-bullet-list"><li>Use Brand Colors: Keep a screenshot of your brand's color palette in your gallery for easy access with the eyedropper tool.</li><li>Custom Backgrounds: Design backgrounds that include your logo or brand elements using external apps.</li><li>Save Templates: Create and save templates for recurring Story types to maintain consistency.</li></ul><hr><hr><h2>Conclusion</h2>Changing the background color of your Instagram Story is a simple yet powerful way to enhance your content and engage your audience. Whether you're aiming for a minimalist solid color, a vibrant gradient, or a fully customized design, these methods provide you with the tools to make your Stories stand out. Experiment with different techniques, stay consistent with your branding, and watch your engagement grow.

Customize your Stories using solid colors, gradients, or images to engage your followers.

Learn how to change the background color on your Instagram Story with easy steps. Customize your Stories using solid colors, gradients, or images to engage your followers.

Maryna Yunevych